There are lots of design patterns for onboarding users — why are there so few for endings?

LOONEY TOONS, CC BY-SA 4.0 <https://creativecommons.org/licenses/by-sa/4.0>, via Wikimedia Commons

What’s your favourite ending? For most of us, we’ll think about a book or movie that we really enjoyed. It might be a thriller with a completely unexpected twist at the end. Or a Netflix series we binge-watched with an incredible cliff-hanger at the end of a season.

But not all endings are about extreme emotions like this. When was the last time you used a product or service with a really good ending? The things we use everyday might not have big…


An incomplete list of projects already doing things that could be part of a Public Media Stack

Photo by Janko Ferlic from Pexels

This is the second of a two part essay, originally published on Storythings.com. The first part is here.

If you’ve read the first part of this essay describing why we need a Public Media Stack, you probably already know lots of examples of projects that could be part of this stack. Here’s an incomplete set of my thoughts and examples of how the Public Media Stack currently looks. I’m sure I’m missing lots of examples of projects, so please email me or leave a note in the comments if you have any suggestions.


After a decade of increasing platform monopolies, now is the right time to build an ecosystem for public media projects.

Metal stacks in book room, Pequot Library, Southport, Connecticut. Credit — Public Domain

This is the first of a two part essay, originally published on Storythings.com. The second part is here.

Why we need a Public Media Stack

As someone who is an eternal optimist, and who loves tracing the complex arcs of history, this is my favourite proverb:

“The best time to plant a tree was 20 years ago. The second best time is now.”

I’ve worked in digital public media projects for over 20 years. In that time, I’ve seen many attempts to imagine and build new ways to make public media effective, relevant and sustainable in a digital landscape. They haven’t succeeded. Instead, we’ve seen a growing…


We’re looking for 6 months Maternity Cover for our awesome Operations & Events Manager — could this be you?

Elijah at The Story 2018

Emily Bromfield joined us earlier this year at Storythings, leading on our Operations and Events work. She’s lead our finance, HR and other operational processes, and on the development of our growing events slate, including our 10th The Story in Feb 2019, our new event Complex in Spring 2019, and The Story Academy, a new programme to support emerging talent from disadvantaged backgrounds that we’re piloting as part of the 10th anniversary of The Story.

Emily will be going on maternity leave for at least 6 months from October 2018, so we’re looking for an equally brilliant person to cover…


How a space suit helped me say thank you to my father

This is one of my favourite photos of my dad. He’s the white haired man in the smart jacket in the front row, standing next to my mum and my twin brother. Kenyatta Cheese is kneeling on stage, at the beginning of his talk at The Story conference in 2014. He had just walked onto the stage and asked the audience to pretend they were giving him a rapturous ovation, so that Meg Pickard, the host that year, could take a photo in case his talk didn’t go well. He needn’t have worried.

It’s not the best picture of my…


Facebook didn’t invent the feature, but they definitely broke it. How can we better regulate future disruptive ideas?

The Accidental Invention of the Like

In 2005, Rob Manuel had a problem. Four years earlier, after the dizzying rise and crash of the dotcom bubble, he’d started a site called B3ta.com with his friends Denise Wilton and Cal Henderson. Like many post-crash projects, it was an attempt to build something more human and, well, funnier than the pompous, shiny-suited fantasies of dotcom-era startups.

At its heart, B3ta was a newsletter and a message board, two technologies that harked back to the pre-web communities of the early 1990s. B3ta was a place to share jokes, often in response to weekly image challenges that encouraged the kind…


How a simple list defined popular music, from Vera Lynn to Ed Sheeran

The actions that define culture are rarely deliberate. Culture is, in many ways, an accumulation of accidents, small gestures and stumbles that somehow end up sticking together like a giant snowball rolling down a hill. Every successful band has the moment when they almost gave up just before their breakthrough; every artistic movement has its rejections, arguments, and fistfights; every book has a graveyard of characters and scenes that were killed to make way for the story. …


Tickets still available for our event at Conway Hall, London on Friday Feb 16th

It’s nearly time for The Story 2018, so here’s our FAQ for everyone coming to the event next week. This should answer most of the questions you might have, but if there’s something else you need to know, email or ask us on Twitter @thestory2018 and we’ll get back to you asap. If you haven’t got your ticket yet, there’s still time, so get yours now!

BTW — We send a newsletter every week from Storythings with interesting stories from around the web, and advance ticket sales for The Story and our other events. …


Here’s our awesome speakers and schedule for this year’s event on Feb 16th. Limited numbers of tickets are still available!

Jarvis Cocker will be talking about Creativity and Ideas at The Story 2018

It’s less than a fortnight until The Story 2018 at Conway Hall on Feb 16th, and we’ve announced all our speakers, so here’s the running order for the day. If you haven’t got a ticket already, and fancy a day of creative inspiration, then get yours now!

Our speakers include YA writer Juno Dawson; Mandy Rose talking about the ground-breaking Video Nation project on the BBC in the 1990s; Elijah about creative networks in the Grime community; Lisa-Maria Neudert about fake news and propaganda; Camilla Wright about Popbitch and celebrity culture; Tanya Byrne about writing from real life; Zoe Whitley…


Standard tickets for The Story 2018 are almost sold out — get yours now!

Juno Dawson

It’s almost February, which means it’s just a few weeks till The Story on Friday, 16th February. If you haven’t got tickets for this year’s event, get them now, as we’re almost sold out of Standard tickets!

For our final announcement before the event, we’re very pleased to introduce our final speaker, and our host for this year’s event — Juno Dawson and Anjali Ramachandran.

Juno Dawson is the multi award-winning author of six novels for young adults. In 2016, she authored the best-selling World Book Day title: SPOT THE DIFFERENCE. …

Matt Locke

Director of www.storythings.com. Runs www.howwegettonext.com, www.thestory.org.uk, and lots of other stuff.

Get the Medium app

A button that says 'Download on the App Store', and if clicked it will lead you to the iOS App store
A button that says 'Get it on, Google Play', and if clicked it will lead you to the Google Play store